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Stupid Stuff Directors Do

I have done a lot of stupid stuff during the early years of being a Director.

Most of it was because I didn’t have a mentor & a lack of experience/knowledge in how this business was different from most.

The thing about not knowing something is that you usually end up paying for it big time while trying to figure it out.

And I did.

Strategies have gotten better over the years, but I still see Directors making many of the same mistakes I used to make. I’m going to share 4 of those mistakes with you today. I consider them to be pretty big.

Pay close attention because these mistakes cost time, money and energy and have even caused some centers to close their doors for good:

Mistake #1: Not Signing Up Clients for My Waiting List.

Telling parents to go somewhere else sometimes seem like the right thing to do.  Sometimes parent call & want information about your program and over the course of the conversation you find out that the classroom they would need is full.  S you tell them you have no space at this time & suggest other centers for them to call.

Great, but what if they are really a good fit for you?  Do you actually KNOW that all the children in that class room will be with you next week, next month?  The number of times I turned someone away, just to have a spot open up days later is mind boggling!

Go ahead & schedule a tour.  Treat them just like any other potential client.  I now ask everyone at the end of the tour if they would like to fill out an application form.  For $15, and some brief questions, they can secure their spot on your list on your mailing list.

Now you have their contact information and permission to keep in touch with them even if the end up enrolling elsewhere either because you don’t have space or they made a different decision.  The newsletter should be full of useful information: when is the the Watermelon Thump happening & what is it anyway?  What car seat has been recalled?  How do you get a baby to sleep through the night? What dentist can do the whole family?  Is there a local family restaurant that will pay you to print a coupon for $3 off mac& Cheese kids dinners?  Everyone will want to be on your newsletter.

Sending people off to other centers first, puts you at risk. But, that’s exactly what I did when I started my business. I would talk to folks on the phone & then send them on their merry way. What did that do to my income? It caused it to go up and down drastically.

Not only that, it’s also hard to have a center full of happy parents if they don’t really know how much better than everyone else you are. It usually takes least 3 months for a family to be really settled into a center. By signing clients up for the newsletter & waiting list, you’re increasing your chances of enrolling families even after they start somewhere else.

Benefits of Avoiding This Mistake: You get happier families and you remove yourself from financial traps.

 

Mistake #2: Not Having a Clear and Specific Market.

At first I was just any old child development center.  I cared for infants through school age & didn’t have any specific culture.  I would take anyone who seemed interested.  This meant I got a lot of families who needed things I couldn’t provide or who wanted a different type of program. Once I started focusing on who I wanted as clients, it got a lot better.

Which do you think did better, the general CDC of the focused one?  You’re right.  The focused one.  People knew what I was selling. Over the years I’ve had a center that was an adapted Montessori, one that use the Reggio Emilia Methods, one that focused on low income households & one that focused on academic readiness.  I had focus each time.

That’s what I recommend you do too. Get really specific on your market.

Even though you can have success as a general center, I believe you scale faster when you have a clear market that you talk to.

Just take a look at this example…

If you had two centers on the same street, one can care for any children under 12, and the other one helps single parent families, who do you think “newly divorced” women are going to pay attention to? Most likely, the center who helps “newly single” parents.

Benefits of Avoiding This Mistake: The more specific and clear you are about your market, the better your chances are of attracting the kind of people who will stick around and have the greatest success.

 

Mistake #3: Chasing Unhappy Clients. 

There was a time I used to bend my program into all kinds of crazy directions to keep a client.  I increase my hours (for 2 families), installed a camera monitoring system, adding free Spanish classes, and I don’t even know what else.  I would work my heart out during because I just knew that was the only way to keep my center in the black.

Turns out that’s one of the fastest ways to go broke. I eventually realized that when I solved people’s problems that no one else had, I wasn’t giving them a reason to stay.  I was costing myself $$$$ and staff stress.

When a parent is unhappy, see if it something that really needs to be fixed (a hot classroom) or not.  During your conversation with the parent, it’s best to unearth their problems, show them the “light at the end of the tunnel” about this issue and show them how you address their most pressing needs (happy child, quality care, good education, fun play environment & convenience to work/home).  If they want to leave….let them.

Benefits of Avoiding This Mistake: You leave your existing program in good shape & allow those who don’t fit to self-select OUT of your hair.

 

Mistake #4: Providing Childcare For Free.  

The last mistake I want to share with you is caring for children for free. I used to hear all the time in the early years that the best way to keep good staff was to give them childcare for free.

I don’t believe that that’s the best way to get good teachers. You need to be getting paid something for having a child at the center.  This includes 50% of tuition with no cap.  Pay staff well, give them benefits, but nothing should be free.  People don’t value things that they don’t pay for.  Watch a kid with their parent’s IPhone, if you don’t believe me.

Another way Directors give away their services is to not collect tuition.  To let parents slide.  “They will pay next Wednesday, it’s no big deal.” Is what I used to say.  Wednesday became Thursday, then Friday and finally Monday.  That is a lot of service provided without payment.  Would HEB let you have your food for 5 days without paying for it?

When you provide care for free, the parents aren’t as invested in the results. I’ve found that when people pay they appreciate and the more that they pay the more they pay attention.

Benefits of Avoiding This Mistake: You don’t waste your time with people who may not respect you or the work you do.

 

Now that you know 4 of the biggest mistakes coaches make, you can avoid them.

You’ll notice your business becomes much more stable and scales a lot faster.

Leave a comment and share what mistakes you used to make in your program that you no longer do.

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Registered or Licensed Home?

 

Making the decision to care for children in your home is just the beginning.  Whether you have a Registered Family Home Or Licensed Child-care Home can make a huge difference in how much money you earn.

Running a Registered Family Home can be an excellent way to work in childcare & control your earnings.  I suggest it to people all the time.  No extra overhead, you select your students, you don’t have to drive anywhere.  If you have all your slots filled the $$$ is better than as a teacher at a center.  It can be great.

It can also be very limiting.  You are frequently the only person in your program that can property conjugate verbs.  Lack of adult conversation can result in you driving your family members crazy when they come home at the end of the day with the need to have REAL conversation.  I know my husband was not amused by how much I expected him to interact when he got home.  He had already used 950 of his 1000 words for the day at work, and I was wanting way more than he had to give.  (If that reference didn’t make sense to you, grab a copy of Men are from Mars, Women are from Venus and all will become clear.)

There is also a real cap on how much you can earn.  If you want to care for 2 babies, Texas standards will only let you have 4 other children during most of the day, and 2 school-aged kids in the afternoon.  Not everyone feels comfortable with the same number of children, These numbers are just an example.  If I charge

  • $140/week- infant
  • $140/week- infant
  • $120/ week – toddler
  • $100/ week – preK
  • $100/ week – preK
  • $ 35/ week – after-schooler
  • $ 35/ week – after-schooler
  • free  my after-schooler

then I earn $670/ week, which is not too bad.  If you are only open 40 hours a week you are earning over $16.75/hour.  Many in-home programs are open from 6:30-6:30, which brings your pay down to $11.16/hour.  Still not bad for a job that lets me get paid while staying at home and spend time with my child.

Here is the question: would it be better for me if I could earn more $$$ and have someone else working with me to share the work and increase my job satisfaction?

In most cases the answer is YES.  I don’t really want to work 60 hours a week.  Do you?  You can hire someone to work at your program for part of the day.  In a Registered Family Home (RFH), this does not change you ratios, just your stress level and job satisfaction.  Some of your tuition simply goes to making life better, or reducing your hours.  That is something I invested in, myself.

If you are in a Licensed Child-care Home (LCH), the story is a bit different.  You can enroll more children.  Your total of children can go from 8 to 12.  If we had the same children as before (2 babies, 1 toddlers, 2 preK, 3 schoolers for $670) and a second staff person, you could add 4 more children for a possible $480.  If you paid a person to come in for 8 hours starting at 7:30 for at $8.00, you would have a bit of extra money ($160 before tax).  You may have to hire 2 people and shift the hours around a bit, depending on when your children arrive, but I would take that extra $8000 a year along with less work and someone to talk to and share work with.

The other thing to consider is your food program revenue.  Many in-home programs use the USDA food program to increase their income.  If you add 4 more children each month and you would increase your food program check by an average of $300 a month or $3600 a year.

OK, I got a little too into the numbers there, but the point is this:  If you went from a RFH to a LCH, you could make you life better financially, reduce your stress and have more fun doing what you love to do!  

Now your thinking, “But that has got to be hard to do or costs a bunch of money.”  NOPE.  The only real difference is that you, the person who stands to benefit, has to become a licensed Director.  The easiest and quickest way to do that is to take a class with TexasDirector.org.  Classes start at $475 and can be completed in as little as a week.  You can complete the class at home, on-line.  $475 for an increase in income of more than $11,000 per year.  Yes please!

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15 Years of Training Directors

Kate and I (Carrie) have been teaching people how to direct childcare programs for 15 years. Did you ever wonder

Where did you come from, where did you go?
Where did you come from, Cotton-Eye Joe?

Sorry.  My Texas roots are showing.  Every time I tried to just type where did we come from, that song just popped into my head.  Anyway…

Back in 2001 we were both working side gigs with a non-profit organization, focusing on helping women grow their businesses.  I was providing training and support to Registered Family Home providers and small child care centers.  Kate was administering a grant focused on job opportunities for low income  women.

They approached me to write a curriculum for a Director Credentialing course, but said they wanted to have an academic teach it.  That didn’t make sense to us.  Why not have the instructor be someone who has actual experience in the field and an academic write the text?  How could they answer questions that came up in class?  They wanted to ensure that the text hit all the points that a new Director needed to know, and so they wanted a “practitioner” to write it.  OK, I can get behind that.  I decided if I was going to create the materials, I darned well wanted to teach it!  Kate agreed, and we set off to create what is now Texas Director.

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We researched, compiled our knowledge, filled out paperwork, and found a place to teach the first class.  We talked through everything that we wished we had known when we started from marketing tips to insurance to classroom arrangement techniques.  Writing the book was much harder than we thought it would be.  We were literally finishing it while we were teaching that first class.

We tweaked it during each class for the first year.  Sometimes it was just that we noticed a place where we needed to add punctuation, but other times we realized that we had not explained a key point well enough.

We knew that adults retain information better if they have short activities after each topic.  So, we had a quiz or work product that corresponded to each area. When the new Director was done learning about goal setting and all the ways they can use that tool to improve their center, there was a goal setting worksheet to go through to cement the knowledge and give a chance to practice the skill.

Everyone who has ever worked in pre-k knows that to really learn something, you have to actually do it.  You can teach Tommy that his name is spelled T-O-M-M-Y and show him the letters, demonstrate how you write it, but he won’t be able to sign-in in the morning until he holds the pencil and tries.  It will be a mess the first time, but he won’t master it if he hasn’t tried once.  That was the core of our teaching and evaluating philosophy.

It still is today.  A lot has changed in 15 years, but that concept and our commitment to making sure our Directors have what they need to start their careers off strong hasn’t.  If you or a friend is thinking about becoming a Director, let us help you.  You won’t regret it.

My time with Texas Director’s has been life changing! Your company
helped me really take charge of my career and give an amazing 
learning experience to lots of children, including my own daughter.
I have been working with children for over 17 years and obtained my Directors
License about 10 years ago! I have had the privilege of working
in so many different types of centers.
From the credential program and trainings you provide, I have learned the aspects of a great 
Center! – C. Monk

 

 

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How to Save More Money on Your Marketing Budget

Did you know that it typically costs a child care program at least five times more to obtain a new family than it does to retain a family?

And, for each one percent increase in family retention, that transforms into a seven percent increase in profits?

So, what does that really mean for you?

It means customer retention makes a lot more sense (and cents) than customer acquisition.

As a general rule, directors don’t feel comfortable with marketing. You go to all the expense and effort of attracting a new family and having them register and that’s something to be grateful for. But if it stops there and you let the family walk away without some plan in place to keep the relationship going, it’s a real waste. It’s not just one lost customer, it’s lost revenue and referrals that might have been.

A better tactic is for directors to focus more of their time, energy, and resources on nurturing and developing that relationship instead of being content. If you provide continual great service to satisfied customers then they’re going to refer others to you as well.

It just makes sense to focus more effort on marketing and selling to the people who already have given you money at least once. Instead, most directors continually focus their energy on trying to get more new families.

Of course, it takes work to build that relationship and obviously it’s one thing to get them, it’s another thing to keep them, and still another thing to keep them satisfied. How do you do that?

By continually providing them with the information and resources that they need. It’s really as simple as that and it’s a worthwhile use of your energy.

Here are some ideas for building on that relationship whether for an online or offline business:

  • Throw in an unexpected bonus when they sign up for your program.
  • Follow up with a thank you note or phone call. And at the same time see how they’re doing with your program and get feedback on what other services you can provide.
  • Send out a physical newsletter or an autoresponder series of emails and ezines to continue sharing helpful tips.
  • Connect with them on social media and refer them to other beneficial resources.

Successful marketing is all about making your customers feel special and well cared for.

Take advantage of this opportunity to have us set up your first Parent Survey or your Newsletter on MailChimp. Click here to go to our FACEBOOK PAGE and tell us TODAY, why you need our HELP!

Let’s connect,

Kate Young

 

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How to Help Someone Who’s Fighting Cancer

I had said about a month ago that I would talk a bit about my mother-in-law’s terminal diagnosis.  She has pancreatic cancer.  We are piling up memories.  Making sure that the younger grandchildren have time with her is a high priority.  Both my husband and I are able to offer support and BE THERE.  Not everyone can.

Cancer, unfortunately, is a fairly common affliction. Chances are good that you’ll eventually know someone who’s fighting their way through the disease. It may be a child at your center, a staff member or a person in your personal life. Avoid being that friend who doesn’t come around or call when someone you know is dealing with serious illness. Step up to be the one your friend or loved one can count on to help.

Consider these ways to help a loved one fight one of the toughest battles of their life:

  1. State, “I’m here to help you.” Then, mean it. Be definite and specific since a person with cancer needs people who will push forward and help them get the daily things done so they can rest and recuperate from chemotherapy and radiation treatments if they are going through treatment.  If they aren’t currently having treatment, they will still need help.
  2. Rather than ask what you can do, say what you will Be specific. “I can pick up your kids from school on Mondays, Wednesdays, and Fridays while you’re getting chemotherapy. They can stay at the center and play with my kids until you get home. Will that work for you?”
  3. Cook dinner for your friend and their family every week. Make lasagna and buy a bag of salad and drop it off. Brew a big pot of soup and take it over. Make a Crockpot full of pulled pork, buy coleslaw at your local deli, and drop them off with fresh buns for quick sandwiches.
  • Providing nourishment and pre-made meals for your cancer-fighting friend can be the most loving thing to do for them and their family members. 
  • Be aware that they will probably have a smaller appetite than usual while undergoing treatment.
  1. Take them to therapy. One of the scariest parts of dealing with cancer is undergoing chemotherapy or radiation. It can be a 3- or 4-hour session at the cancer treatment center followed by them getting a contraption strapped on that has an I.V. connected to it that continues to deliver more medication over the next few days.  Don’t feel you have to talk the who time.  Being comfortable sitting with someone in silence is golden.
  • Transporting to and from these sessions can be so helpful for family members that are overloaded with the stress of dealing with the disease on a day-to-day basis. Plus, family members often must continue to work to bring money into the household and can’t be available every day to transport.
  1. Ask when the best time is for them to receive calls. Keep in mind that your loved one who has cancer feels very tired and will be trying to nap and rejuvenate as much as possible. Make arrangements for when you’ll call so it won’t disturb them. You could also ask them to text or call you when they feel like talking.  When you are there pay attention to their cues, and cut the visit short if they are in pain or tired.  I know you miss spending time with them, but they may not be up to it for as long as you are.
  2. Be sensitive and understanding. If you’ve ever needed to be aware of someone’s feelings, it’s when a friend is coping with cancer. Your friend might be feeling cranky and annoyed. Or they might be crying and depressed.
  • Sometimes, if you just listen and acknowledge that their reactions are normal and they’re entitled to their feelings, it’s all that’s necessary to lend support.
  • Find something you can do with them that helps them feel like their old self.  For my mother-in-law it is flowers and gardening.  Is there a way to create a small way to bring that back into their life?
  1. Deal appropriately with your own feelings first. You might be feeling pretty devastated about the news that your loved one has cancer. Allow yourself to cry about it with your spouse or another friend before you talk with your sick friend. The image I used for this blog is the ring theory of grief.  When you are in pain you want to express that pain to others who are affected.  The key element is to share with people in the same circle or those further out.  Don’t go inward, they are dealing with it on more levels than you are.  If the people in the middle want to talk with you- fine.  Otherwise, share outward.
  • Lean on your journal to help you process your feelings and work to accept what’s happening regarding your loved one’s health. Giving yourself a day or two to adjust to the news before speaking to the friend with cancer (if possible) will help you focus more on how they’re feeling and what they’re going through.
  1. Make a consistent effort to take a positive approach. The fact is that many people survive cancer these days. Tell her you’re proud of how she’s handling the whole thing. Acknowledge how she continues to do whatever is necessary to cope with her illness. The more positive energy you can bring to her, the better she’ll fare through her recovery.

Do what you can to be a consistent, strong support to a loved one fighting cancer. You’ll be so glad you did.

Subscribe to this blog, to keep up with what is going on here.  We cover different topics that relate to directing child care centers.

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My First Time

Being a Director almost always also means being the marketing department.  I have just finished my first ever time to run promotions for Black Friday, Small Business Saturday, Cyber Monday, etc.  We have had them before.  I just wasn’t in charge of them.  I am not at all sure I did it well.  But I did it and that is a thing to be proud of.

Being a Director means I have to do things I am not 100% comfortable doing.  I remember the first time I got in front of a tv camera.  I was SWEATING!  But it was free publicity for my business and they wanted to talk to someone with skin in the game.  I was very excited that they called me.  I had been courting the station to some degree for a few months: watching as many news shows as I could and sending in email comments about news items that related to my business.  My childcare center was downtown, so it wasn’t hard to find things that were relevant.  Anything that had to do with downtown, children or families was liable to get a quick note from me.  This was well over a decade ago, so they weren’t as swamped by email as they are now.  I stood out, so I got a call and people heard about my center.

How do we stand out in today’s market?  Sending an email is unlikely to do it.  We all get far too many to count now.  We need clients to know we are here and are relevant.  We can advertise.  Lord knows, I do.  Everybody does.  How much do you believe in the ad copy you read or hear every day?  10%?  You may be conveying 100% true information, but people filter it out.  Marketing is more than buying a well executed google ad.  It is getting in front of people in different settings, so your customers start to know like and trust you.

How do you position your self as a knowledgable and likable person?  Getting on the local news might still be a good way to get noticed, but how do you get the news to notice you?   I have had some success with hand written notes.  They are the rarity now that email was back in the dark ages.  Tweeting images also has some traction.  You have to engage with them, build a relationship.

Texas Director helps a lot of my centers get into the paper.  Local papers need local content to stay relevant.  Having a great event that highlights a worthy cause or brings in dignitaries, is the key strategy there.  The images you send also play a central role.  Make sure you send both portrait and landscape pictures, because you never know what space they need to fill.  Believe me pictures of cute kids sell!  Your write up of the event should be as close to newspaper copy as you can make it.  The less work the editor or beat reporter has to do, the more likely you are to get in the paper.

The other time-tested way to get in front of your audience in a marketing capacity to build rapport is public speaking.  Half of you are shaking your head right now.  That is OK.  If there isn’t anything related to what you do that you can speak passionately about for 15 minutes you are excused.  Everyone else is still in this.  If you would rather poke your own eye out than talk to people you don’t know, then don’t talk to people you don’t know.  Talk to people you do know.  Do you have a book club, mother’s group, gaggle of gals you eat cheese cake with?  Those are your public.  Talk to them about your passion for your work.  Get comfortable with it.  Eventually one of those friends will say, “Hey, my friend Suzie was just talking about her problems in that area.  I need to put you in touch with each other.”  Voila.  Your marketing just worked!  Once you have done that a few times you might be ready to move on to  networking events.  I wrote about those on earlier so check it out if you aren’t sure your up to them.

This type of marketing is much more in my comfort zone than running advertising campaigns.  That is why it was my turn to run one.  I had to stretch my wings.  It may take a while, but I will get the hang of it.  I may never like it, but it is important that I know how it is done so that I can talk intelligently with my team who focus on that area and with clients who have marketing challenges.  Let me know about something new you have tried and how it worked.  I look forward to hearing from you!

 

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Giving Thanks

I have been blessed to be able to work in early childhood education for more than 25 years.  I started off as an assistant in a lab school and have had pretty much every job available in center.  Amazing!

How many people get to earn their living in something that makes such a difference in the world?  Here at Texas Director we help men and women develop their leadership talents so that they can help hundreds of children.  Hundreds of children touched by each Director, and we have helped thousands of Directors. If you do the math, that means that hundreds of thousands of families have been affected by what I do.   SoI want to thank you for allowing me to help you.  The scope of what we do amazes me.

What you do each day is so important.  You are shaping the populace of tomorrow.  How you run your center affects how the families view their community.  The tenor of your classrooms sets the children up to be the best versions of themselves.  You help your staff be able to do their often stressful jobs with enthusiasm and skill.  You are a resource in your community.  How amazing!

It is difficult to remember to be thankful for what we get to do on a daily basis.  Sometimes, when there is a stomach flu wreaking havoc in the twos class, there doesn’t feel like there is much to be thankful for.  But remember when little Jaime brought you the picture he drew just for you?  Not many engineers have that happen on a Thursday.  What about when a teacher brought you a snack because they thought you could use it?  What a gift to work with such caring people!

Take time today to think about what you are most thankful for in your job.  Writing down one thing you are thankful for on the calendar before you leave for the day, is a great way to catch those moments.  I bet there was one today.   Share it below, to inspire other Directors.

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Afraid of networking events? We’ve got your back with these simple steps

Maybe you feel confident tweaking your bio for the school open house, but your palms sweat when you think about going out to a networking event and  building connections face to face. With a little advance planning and positive thinking, you can be just as poised at networking events as you are behind your computer screen  or at your center. Try these suggestions for working a room.

Steps to Take Before Your Networking Events 

  1. Do your research. Advance research is a great solution whenever you want to calm your nerves and make a strong impression. Browse online for details about the event, venue, and expected crowd.

  2. Clarify your purpose. Focus on your goals instead of the butterflies in your stomach. Maybe you want to invite two new acquaintances out for coffee. Perhaps you are looking for a potential mentor.  Maybe you want to consult with experts about the impact of recent legislation on your industry.
  3. Bring a friend. While you eventually want to be able to muster the courage to fly solo, companionship can help while you’re still in training. Just be sure to split up frequently so you can mingle with others.
  4. Volunteer your services. Transform yourself into an instant insider. Call the hosts and offer to help with registration or escorting speakers. You’ll probably meet more participants, and your role provides an instant icebreaker as guests come to you for information.

  5. Prepare small talk. Are you stumped for something to say? Read up on breaking industry news. Write down questions you want to discuss with other guests.

  6. Dress the part. Appearances count too. Convey that you have a lot in common by going along with the dress code for jeans and t-shirts, or blouses and khakis. You’ll feel more at ease and start to build rapport.

  7. Bring mints. Smell as good as you look. Fresh breath makes it easier to wow others with what you have to say.

  8. Bring your business cards. Having your business cards gives you a simple way to indicate that you want to get to know the person you are talking with better.  It also is a great way to get their contact information. If you don’t have any, head over to vistaprint and order a small box for less than $10.  It is worth it.

Steps to Take at Your Networking Events

  1. Radiate enthusiasm. Smile wide and think positive. Remember how beneficial the event can be for your career and how much you appreciate those around you.
  2. Straighten up. Good posture boosts your mood and shows others that you’re strong and capable. Tuck your stomach in and roll your shoulders back and down.
  3. Make eye contact. Starting conversations with strangers can be challenging. Establishing eye contact is a natural way to gain someone’s attention and introduce yourself. From there, you can start chatting about the food or the program.

  4. Express interest. Guests at a networking event are likely to be eager to talk about themselves and their business. Ask open-ended questions that keep the conversation going. Share your own relevant experiences.  Give them a card.

  5. Be authentic. There’s plenty of advice available about networking. Sift through the information for tips that match your strengths and personality.

  6. Slow down. Pace yourself. Be courteous and friendly to each guest, but reserve your business cards for those colleagues you’re interested in following up with. Enjoy your initial conversations without rushing to connect on social media or promote your own products and services. Healthy relationships are based on trust that grows over time.

  7. Move along. Leave your contacts wanting more. It’s usually more productive to strike up brief conversations and make plans to talk again later if you think you’ve discovered a potential client or partner. That way you can dial down the pressure and explore more options.

Show up at annual conventions and monthly luncheons ready to make new contacts and stay in touch with old friends. Create business and social opportunities by reaching out to others. Allow your real self to shine through and feel your newfound confidence.  You can do this!

If you are still not sure you can do it, take a moment to read my thoughts on waiting to try something new.  Why Waiting for the Right Moment is Often a Mistake  Trying something new can be scary, but not is stagnation.

Take a moment to let us know about a networking event you have gone to and how it went.

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9 Steps to Getting a Promotion

It’s enjoyable when your life is progressing. Like losing weight or increasing your nest egg, getting a promotion can be gratifying. The key is to prove that you deserve a promotion and are the right person for the job. With a little planning, you can get a promotion and advance your career.

Even if you’ve been stuck in the same job for years, it’s never too late to make new career strides. You can quickly establish yourself as a valuable employee that deserves greater responsibilities.  Do you want to be a lead teacher, curriculum specialist, trainer, or director?  You can!

Get a promotion and revitalize your career:

  1. Work at a school where promotions are possible. For example, if you work for a small center with a long-term teachers, there will be few opportunities for promotion. So, your first step might be to find a new center! Ideally, it would be a large company with multiple locations. If your center has room to grow, stretch your wings there.
  2. Start each day with a plan. Most employees arrive at work, grab a cup of coffee, socialize for a while, and then try to figure out what to do. Have a plan before you go to bed. With a plan, when you get up, you can start your day effectively and get a head start on the competition.
  3. Go above and beyond. Does everyone else arrive at 8:00am and leave by 5:00pm? Then you arrive at 7:30 and leave at 5:30. It doesn’t take long for people to identify you as the person that comes in early and leaves late. Find a way to stand out as a superior employee. It isn’t hard since most others are just doing enough to avoid getting fired.
  4. Always be early. Be early to work and early with your work. If something is due by Friday at 5:00, have it completed on Thursday. Be 100% reliable. And be on time for meetings. Avoid letting anyone down. Be impeccable with your word.
  5. Avoid making enemies. You never know whom your archenemy knows. You both might be low on the totem pole but your nemesis might be best friends with the boss’s daughter. Be one of those people that everyone likes and admires. It’s not hard to be pleasant when a promotion is at stake.
  6. Be indispensable. There are certain people that your school can’t do without. You probably know a few of them. What can you do to be so valuable that the owner or board will try to keep you happy? One key to getting a better job is being important enough that the company won’t want to disappoint you.
  7. Identify the important people. Where is your promotion likely to be? Whom would you work for? Start making friends and prove your worth. Specifically ask about the position and what qualities they need in an employee.  Begin developing and advertising the skills necessary to be successful.
  1. Speak to your boss and any other managers. Let them know that you’d like to take on a new role in the near future. You’ll be viewed favorably for showing initiative and you’ll be on their radar. Being proactive shows that you’re willing to take on greater responsibilities.
  2. Get the training you need. If you want to be a Director, or Assistant Director, Get your Director Credential.  Texas Director can help you get your credential in less than a month.  If you want to be a trainer, take a train the trainer class.

Keep your ear to the ground to know of upcoming openings. You can even suggest a new position be created that’s perfect for your backgrounds, skills, and interests.  Perhaps you can step into the new role for 2 hours a day, and stay teaching the rest of the time.  Be a creative problem solver!

Most employees aren’t willing to earn a promotion. You have much less competition than you think. However, if your best efforts fail, it might be time to look to another company. The perfect promotion for you already exists somewhere. The disadvantage of staying with the same company is fewer opportunities. Weigh your options and enjoy!